Complete Dog Food for Large Breed Puppies & All Life Stages.

Farmina N&D Grain-Free Chicken Recipe for Large Breed Puppies is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages.

Complete Dog Food for Small - Medium Breed Puppies & All Life Stages.

Farmina N&D Grain-Free Chicken Recipe for Small-Medium Breed Puppies is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages.

Lamb, quinoa, broccoli and asparagus. 
Complete food for adult dogs.

Duck, quinoa, coconut and turmeric.
Complete food for adult dogs.

Venison, quinoa, coconut and tumeric.
Complete food for adult dogs.

Quail, quinoa, coconut and turmeric. 
Complete food for adult dogs.

Herring, quinoa, coconut and turmeric.
Complete food for adult dogs.

Lamb, quinoa, fennel, mint and artichoke.
Complete food for adult dogs.

Dental Care:  The Icelandic+ Lamb Horn is a natural chew that helps your dog’s gums to be “brushed” as it is made of thousands of small fibers. If your dog’s teeth are not regularly brushed, you may experience some gum bleeding with their first Horn. This is natural and is actually a benefit as the Horn’s fibers are “scrubbing" the gum line. With continued use and additional Horns, you will see a remarkable difference in the health of your dog’s gum line and whiter teeth. People who do not floss similarly experience gum bleeding when they first start and the bleeding stops when gum health improves from flossing, as will happen with your dog. Both you and your veterinarian will be pleased with the change in gum health and appearance of teeth over time.

Dental Care:  The Icelandic+ Medium Lamb Horn is a natural chew that helps your dog’s gums to be “brushed” as it is made of thousands of small fibers. If your dog’s teeth are not regularly brushed, you may experience some gum bleeding with their first Horn. This is natural and is actually a benefit as the Horn’s fibers are “scrubbing" the gum line. With continued use and additional Horns, you will see a remarkable difference in the health of your dog’s gum line and whiter teeth. People who do not floss similarly experience gum bleeding when they first start and the bleeding stops when gum health improves from flossing, as will happen with your dog. Both you and your veterinarian will be pleased with the change in gum health and appearance of teeth over time.

Dental Care:  The Icelandic+ Lamb Horn is a natural chew that helps your dog’s gums to be “brushed” as it is made of thousands of small fibers. If your dog’s teeth are not regularly brushed, you may experience some gum bleeding with their first Horn. This is natural and is actually a benefit as the Horn’s fibers are “scrubbing" the gum line. With continued use and additional Horns, you will see a remarkable difference in the health of your dog’s gum line and whiter teeth. People who do not floss similarly experience gum bleeding when they first start and the bleeding stops when gum health improves from flossing, as will happen with your dog. Both you and your veterinarian will be pleased with the change in gum health and appearance of teeth over time.

PHYSIOLOGICALLY TUNED™ MEAT FIRST, POTATO AND GRAIN FREE SUPER PREMIUM FOOD FOR CATS.

Our Market Fresh recipes are created with the freshest and finest ingredients. Like Chicken & Turkey, which provides a complete, high-quality protein that’s an excellent source of Vitamin B12, Riboflavin, and Phosphorus. Not only are Chicken and Turkey the first ingredients in this Market Fresh recipe, they’re also extremely palatable for felines.

PHYSIOLOGICALLY TUNED™ MEAT FIRST, POTATO AND GRAIN FREE SUPER PREMIUM FOOD FOR CATS.

Our Market Fresh recipes are created with the freshest and finest ingredients. Like Salmon & Chicken, which provide complete, high-quality proteins that are an excellent source of Vitamin B12, Vitamin B6, and both Omega-3 and Omega-6 Fatty Acids. Not only are Salmon and Chicken the first ingredients in this Market Fresh recipe, they’re also extremely palatable for felines.

PHYSIOLOGICALLY TUNED™ MEAT FIRST, POTATO AND GRAIN FREE SUPER PREMIUM FOOD FOR CATS.

Our Market Fresh recipes are created with the freshest and finest ingredients. Like Salmon, which provides a complete, high-quality protein that’s an excellent source of Vitamin B12 and both Omega-3 and Omega-6 Fatty Acids. Not only is it the first ingredient in Market Fresh recipe, it’s also one of the most palatable foods available for felines.

Our Detangling Conditioner is a deeply penetrating conditioner formulated to detangle, protect, help prevent breakage, and add shine. This conditioner, with added oatmeal, will add extra moisture for dry and itchy skin. Features our signature fragrance jasmine + vanilla. 

Our Sensitive Shampoo is a  mild and gentle shampoo that will help create a soft and silky feel to the coat and can be used on any breed. With added oatmeal and Jojoba, this shampoo helps to soothe dry and itchy skin.  Features our signature fragrance jasmine + vanilla. 

Our Calming Shampoo is a gentle shampoo that features natural lavender and lemon balm for a calming effect, to make bath time more pleasant for you and your dog. Can be used on all coat types for a thorough wash. Features a new signature fragrance lavender + lemon balm.

Our Tearless Shampoo is a gentle shampoo that is made to keep your dog's coat and skin clean and fresh. It also can be used as a facial cleansing shampoo. Features our signature fragrance cotton + fresh orchid. 

Our De-Shed Shampoo is a custom formulation that reduces excessive shedding while maintaining a clean and healthy coat. Features our signature fragrance violet + sea mist. 

Our first Two-In-One Shampoo & Conditioner! It is a gentle yet thorough, two-in-one shampoo and conditioner.  Formulated to cleanse and moisturize your dog's skin and coat in one easy step.

We start with natural turkey Raised Without Antibiotics as the #1 ingredient. Our recipes are made with a precise blend of natural ingredients, antioxidants, vitamins and minerals expressly blended for optimal nutrition.

• #1 Ingredient: U.S. Farm Raised Antibiotic-Free Turkey
• 100% Balanced Nutrition, with Added Vitamins, Minerals and Other Trace Nutrients
• No Corn, Wheat or Soy
• No Artificial Preservatives, Colors or Flavors
• No Added Hormones*
• Product Made in the USA

Our Xtra Clean shampoo is a natural, yet thorough, cleansing shampoo for all coat types. Removes dirt, grime, and odor without being harsh on the skin or coat.  Features our signature fragrance red berries + champagne.

*16 & 32oz

RAW GOAT MILK BENEFITS:
Primal now offers an additional way to elevate your pet's health with our raw goat milk. Raw goat milk can most easily be absorbed by a variety of mammals and is known as the universal milk, as it contains vitamins, minerals, electrolytes, trace elements, enzymes, protein, and fatty acids.

Turkey thigh meat is a great source of protein & phosphorus, which helps in the formation of bones/teeth and cell/ tissue repair. The small size is perfect for small pets and training.